Lilshira
Air Serbia Elevate loyalty programme passes 200,000 members
Air Serbia says its Elevate loyalty programme has exceeded 200,000 members, a milestone reached in just over four months. The announcement was made on 9 November 2026 and applies to all current and future Elevate members.
In this story
At a glance
- What changes
- Elevate programme reaches 200,000 members
- Timing
- Announced on 9 November 2026
- Who is affected
- All Elevate members and prospective members
The details
- Announced by
- Air Serbia
Milestone achievement
Air Serbia announced that its Elevate loyalty programme now has more than 200,000 members. The airline highlighted that the figure was reached in just over four months since the programme’s launch, underscoring rapid growth.
Current benefits for members
Elevate members can earn points on flights and redeem them for travel and a range of other benefits. The programme is described as simple and flexible, giving members access to rewards through their loyalty to the airline.
Future development plans
Air Serbia’s chief executive, Jiří Marek, said the airline intends to expand Elevate beyond traditional airline loyalty. New partnerships with companies in various industries are planned, allowing members to earn and spend points in everyday life. The airline also noted that a milestone member will receive Gold status, the highest tier in the programme.
What this means for travellers
Trip planning
- Existing bookings remain unchanged; no travel dates or routes are affected by the membership milestone.
- Members can continue to earn and redeem points as before while the programme expands.
Cost and documents
- No new fees or documentation are introduced as a result of reaching the membership milestone.
- Gold status will be awarded automatically to the highlighted member without additional cost.
What you need to do
- Members should monitor Air Serbia communications for upcoming partnership announcements.
- Prospective members can join Elevate at any time; no special enrollment steps are required now.
Who this affects
-
Current Elevate members
They are part of the programme that has now surpassed 200,000 members.
-
Prospective Elevate members
The programme’s growth may make it more attractive to new sign‑ups.
-
Air Serbia Gold tier members
One milestone member will be upgraded to Gold status as recognition.
Frequently asked questions
How many members does Air Serbia Elevate have?
Air Serbia reports that the Elevate loyalty programme now has over 200,000 members, a figure reached in just over four months.
When was the 200,000‑member milestone announced?
The milestone was announced on 9 November 2026 by Air Serbia in a press release.
Will the milestone change any existing benefits?
No, the announcement does not alter current benefits; members continue to earn and redeem points as before.
What new features are planned for Elevate?
Air Serbia plans to add partnerships with companies across various industries, allowing members to earn and use points beyond air travel.
Who receives Gold status because of the milestone?
A single milestone member will be awarded Gold status, the highest tier in the Elevate programme, as a token of appreciation.
